Comments on: Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions http://justgottaread.com/landing-page-optimization-the-definitive-guide-to-testing-and-tuning-for-conversions/ eBook Reviews And Comparision Tue, 07 Sep 2010 08:27:37 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: James Robertsonhttp://justgottaread.com/landing-page-optimization-the-definitive-guide-to-testing-and-tuning-for-conversions/comment-page-1/#comment-389 James Robertson Thu, 11 Mar 2010 04:02:17 +0000 http://justgottaread.com/landing-page-optimization-the-definitive-guide-to-testing-and-tuning-for-conversions/#comment-389 Given the subject matter, I assume most readers are looking for a practical guide to increasing website conversion. This is not it. The author is unreasonably broad and long-winded. I don't want to be rude, but I think the author's intent is more to impress than to educate the reader. I read a review that picked on a "gratuitous reference" to the Myers-Briggs model of personality types. I understand where the reviewer is coming from. I only read about a third of the book before putting it down in an effort not to misuse more of my time, but what I read did not improve my understanding of online marketing at all. I can distill the relevant content to one statement: "online marketers should test click-through-ratios, conversion, sales per visitor, etc. for various webpage designs and fine-tune accordingly." Rating: 2 / 5 Given the subject matter, I assume most readers are looking for a practical guide to increasing website conversion. This is not it. The author is unreasonably broad and long-winded. I don’t want to be rude, but I think the author’s intent is more to impress than to educate the reader. I read a review that picked on a “gratuitous reference” to the Myers-Briggs model of personality types. I understand where the reviewer is coming from. I only read about a third of the book before putting it down in an effort not to misuse more of my time, but what I read did not improve my understanding of online marketing at all. I can distill the relevant content to one statement: “online marketers should test click-through-ratios, conversion, sales per visitor, etc. for various webpage designs and fine-tune accordingly.”
Rating: 2 / 5

]]> By: Monte Huebschhttp://justgottaread.com/landing-page-optimization-the-definitive-guide-to-testing-and-tuning-for-conversions/comment-page-1/#comment-388 Monte Huebsch Thu, 11 Mar 2010 01:06:58 +0000 http://justgottaread.com/landing-page-optimization-the-definitive-guide-to-testing-and-tuning-for-conversions/#comment-388 The book is okay for some audiences. There is a complete discussion of theory but it is short on case studies and examples. Money would be better spent on the books available from Jakob Nielsen. Rating: 2 / 5 The book is okay for some audiences. There is a complete discussion of theory but it is short on case studies and examples. Money would be better spent on the books available from Jakob Nielsen.
Rating: 2 / 5

]]> By: Salemmi Lucahttp://justgottaread.com/landing-page-optimization-the-definitive-guide-to-testing-and-tuning-for-conversions/comment-page-1/#comment-387 Salemmi Luca Thu, 11 Mar 2010 00:25:44 +0000 http://justgottaread.com/landing-page-optimization-the-definitive-guide-to-testing-and-tuning-for-conversions/#comment-387 This book is too theoretical, I bought this book because I wanted a practical guide to optimize my web pages but I found an academic book. <br />my opinion is negative Rating: 1 / 5 This book is too theoretical, I bought this book because I wanted a practical guide to optimize my web pages but I found an academic book.

my opinion is negative
Rating: 1 / 5

]]> By: Cheow Yu Yuanhttp://justgottaread.com/landing-page-optimization-the-definitive-guide-to-testing-and-tuning-for-conversions/comment-page-1/#comment-386 Cheow Yu Yuan Wed, 10 Mar 2010 21:27:18 +0000 http://justgottaread.com/landing-page-optimization-the-definitive-guide-to-testing-and-tuning-for-conversions/#comment-386 Although this book covers in great detail on landing page optimization and testing, I find that it is too technical. <br /> <br />If you are not passionate and really into landing page optimization, you may find the information in this book too much for you to digest. <br /> <br />Cheow <br />SingaporeAffiliateMarketing.com Rating: 2 / 5 Although this book covers in great detail on landing page optimization and testing, I find that it is too technical.

If you are not passionate and really into landing page optimization, you may find the information in this book too much for you to digest.

Cheow

SingaporeAffiliateMarketing.com
Rating: 2 / 5

]]> By: Big Bad Daddyhttp://justgottaread.com/landing-page-optimization-the-definitive-guide-to-testing-and-tuning-for-conversions/comment-page-1/#comment-385 Big Bad Daddy Wed, 10 Mar 2010 20:23:08 +0000 http://justgottaread.com/landing-page-optimization-the-definitive-guide-to-testing-and-tuning-for-conversions/#comment-385 This book is focused only on e-commerce. I was hoping to learn ways to optimize and site homepage for both visitors and search engines. Still, I pages through and found it very complex, but it did not seem insightful. It's not for me, so I probably shouldn't bash too much. Rating: 2 / 5 This book is focused only on e-commerce. I was hoping to learn ways to optimize and site homepage for both visitors and search engines. Still, I pages through and found it very complex, but it did not seem insightful. It’s not for me, so I probably shouldn’t bash too much.
Rating: 2 / 5

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